The Board of Directors for Alacero, the Latin American Steel Association, has recently appointed Dr. Rafael Rubio as the new general director of the organization. Rubio will be replacing Mr. Guillermo Moreno, even though the latter will continue to act as a senior consultant for the association.
Rubio has had a 25-year career in the steel industry and has been the previous president of the Foreign Trade Commison of the National Chamber of the Iron and Steel Industry (Canacero). He is a current member of the Mexican Council for Foreign Trade (Comce Northeast) and has been involved in several international negotiations of the steel industry. He still represents the Mexican Private Sector in the Trade Remedies Chapter that negotiates the Trans-Pacific Economic Partnership (TPP). He has a Ph.D. and Master in Economics from Cornell University (USA) and a degree in Economics from the Institute of Technology and Superior Studies of Monterrey (Mexico).
This new appointment responds to Alacero’s need to continue and strengthen the following main objectives:
1. Promote the industrialization of Latin America
2. Advocate for fair international trade conditions in the region that enable the local industry to compete and develop.
3. Promote the advantages of steel as a material in its various applications and contributions of the industry.